Standalone posts: create, edit and regenerate

Not everything needs a campaign. In Posts you create a single post, for a piece of news that day or a quick test.

Create

Click New post and choose:

Format - single post or carousel.
Where to publish - feed or story.
Context - describe what the post needs to say and what the image should look like.

The AI writes the caption, the call to action, the hashtags and the image based on your brand profile plus the context you gave. Each generated post consumes 1 content from your plan.

Edit

Everything is editable before you publish: caption, call to action and hashtags. Didn't like what the AI came up with?

Regenerate text - keeps the image and writes a different caption.
Regenerate image - keeps the text and generates a different image. In a carousel, you regenerate slide by slide.

If the result is still off after two or three tries, the fix is usually in the post's context or in your brand profile, not in regenerating again.

Use your own media

You can upload your own image or video instead of generating one with AI. Videos (mp4, mov or webm) are published as Reels.

Check before publishing

The Feed preview shows how your profile will look with the posts in sequence. It's there so you can check whether the images work together before anything goes live.

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